Test times for electric two-wheelers

His tweets are generally a great copy, and Elon Musk did the next big thing by acquiring Twitter. His $44 billion bid was accepted by the board of directors, and the world’s most famous face in the auto industry has another big brand in his cat.

As CEO of Tesla Motors, Musk has been the biggest disruptor of electric vehicles. Love it or hate it, it’s impossible to ignore. And that’s exactly why his Twitter takeover is so interesting. It will try to take freedom of expression to the next level and one can be absolutely sure that conditional content may become a thing of the past.

Whether the Midas touch in electric cars will now extend to Twitter is still a moot point because this is an entirely different arena. Sometimes censorship of hateful tweets is mandatory whether they like that person or not, and Musk will stop his job of navigating his new game as skillfully as he did in electric space.

Also expect him to get more aggressive in his tweets, and those in India will obviously be watching what he has to say about his company’s entry here. The Tesla CEO isn’t sure of the fact that he’s unhappy with the tariffs here that don’t support his business.

His latest tweet on the subject has the state governments literally rolling out the red carpet for him because Tesla as their resident will only boost their brand. Despite this, the center had none and made it clear that there would be no preferential treatment for Musk and that his company would adhere to existing mission structures.

While on the subject of electricity, Autocar Professional She recently hosted a two-day webinar on this topic with a focus on the two-wheeler sector. There have been some great ideas on this topic and it was only natural that safety became the main topic of most discussions.

After all, the recent wave of fires – and each day brings more disturbing news – is now a huge problem and eventually prompted our research center in Delhi to quickly formulate a battery replacement policy. Besides, a loud and clear political message has been sent to manufacturers that they will now be responsible for such incidents and these dictates have led to a flurry of recalls.

Is India, then, chomping on more than you can chew in the clamor to embrace electricity? It’s all too well to dismiss the internal combustion engine as a threat to the environment, but manufacturers have spent truckloads of money on the Bharat Stage VI emissions exercise.

They did so in record time and it was unfortunate that the April 2020 startup coincided with the onset of the first wave of the pandemic and the strict lockdowns that followed. It’s also no secret that the two-wheeler industry, in particular, is facing severe headwinds due to the lackluster domestic market.

Demand has been affected by higher price tags for vehicles, as a result of fees imposed by regulations, and this has not helped at a time when the bike customer has been on the receiving end with salary cuts and job losses.

Even as the rapid transition to electrification is taking place, thanks in part to the generous fiscal measures introduced in FAME 2 along with government subsidies, it’s not as if it will grow so quickly to capture the lion’s share of the two-wheeler segment. Even the most ardent electricity proponents assert that this will be 25 percent at best within this decade.

The editorial was first published in the May 1, 2022 issue of Autocar Professional.

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