PRP, Pitman Tozer and Lyndon Goode Reveal Plan for Peabody Homes in Dagenham

Submitted as a detailed planning application, the scheme represents phase one of the housing association’s long-term Dagenham Green masterplan of 3,500 homes for the now cleared 18-hectare site.

The Ford plant closed to its stamping and tooling operations in 2012 and was demolished between 2016 and 2021 by former owner Europa Capital and its joint venture partner St Congar Land. The extensive processing work involved extracting 322,000 tons of material, 98 percent of which was recycled.

Peabody bought the plot last year after receiving a £80m grant from the Greater London Authority (GLA).

This initial £240 million development phase is located in the southwest corner of the site, adjacent to Dagenham Dock railway station, and is described as the ‘gateway’ to the broader multi-phase regeneration scheme. Initial plans for the entire site were approved in March.

HTA Design is designing the landscape and public spaces for the first phase, which features gardens and play areas.

Once completed, the wider development will offer 15,000 square meters of playing space. It will also include a heritage trail throughout the public realm and representation in buildings to honor the legacy of the Dagenham women who fought for equal pay through strikes in 1968 and 1984.

Manisha Patel, Principal Partner at PRP, who is also a design advocate in the municipality, described the first phase plans as ‘a stepping stone in creating a contemporary venue that reflects the history and heritage of the site’ with ‘much-needed open spaces and sustainable buildings’. In synergy to support the healthy lifestyles of its residents in the future.
Natalia Russo, director of landscape design at HTA, said the proposals would create a “leafy new neighborhood offering a variety of attractive open spaces” as well as the first section of the new urban park, with a natural pond and “bustling market square” at the entrance to Dagenham Dock Station.

Victoria McAdam, Peabody’s director of development for the scheme, said it was “a privilege to work with a strong female-led design team in a position that was pivotal to the women’s rights movement and paved the way for Equal Pay Act more than 50 years ago”.

Work is expected to begin at the site next spring.

The cleared site of the old Ford stamp factory in Dagenham

project’s data

Site Former Ford Stamping Factory, Dagenham
local authority Barking and Dagenham
Project Type Phase 1 of Dagenham Green, a residential-led mixed-use masterplan
client Peabody
Architect PRP (lead designer), Bateman Tozer (plot engineer), Lyndon Goode (plot engineer)
landscape architect HTA . design
Planning Consultant Savills
Structural Engineer WSP
Monitoring and Evaluation Consultant Wallace Whittle
Quantity Surveyor Arcadis (Arcadis also provides project management support)
chief designer PRP
lighting consultant Nolte lighting
main contractor to be confirmed
Finance Combined with approximately £80 million in GLA funding
Bid date to be confirmed
Site start date Spring 2023
Completion date To be confirmed as per the joint construction programme. The first homes are expected to be completed in 2025-2029
Duration of the contract to be confirmed
Total indoor floor area m² About 8,500 square meters
Contract form and/or purchase joint venture partnership
annual company2 emissions to be confirmed
the total cost Approximately 240 million pounds sterling
visuals PRP

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