Partnership between Porsche and Audi for premium freight in Japan

Porsche Japan and Audi Japan have teamed up to build a premium charging alliance in an effort to expand the network of 150 kW fast charging stations across Japan.

by : HT Auto Office
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Update in:
April 23, 2022, 05:56 pm


Owners of their own brand cars will be able to take advantage of these charging stations from July 1 onwards. (Porsche)

Porsche Japan and Audi Japan have teamed up to build a premium charging alliance in an effort to expand the network of 150 kW fast charging stations across Japan. This partnership between Audi and Porsche will create fast charging stations operated by both premium car manufacturers. The alliance will allow Porsche and Audi owners to use 50 Porsche turbochargers at 41 locations and 52 units across the country from Audi Japan, for a total of 102 superchargers by the end of 2022.

Owners of their own brand cars will be able to take advantage of these charging stations from July 1 onwards. Porsche explained that the alliance aims to expand charging services in Japan, integrating both brands’ networks of fast charging stations into both merchant and city networks. Porsche has reported that there are currently 50 units in operation in Japan, of which 37 are in 33 Porsche centers out of 45 and there are 12 units as part of the urban charging infrastructure including one unit in the Porsche Experience Center.

(Read also | Porsche sales falter in first quarter due to supply restrictions, coronavirus restrictions)

The quick-charging units of the Porsche turbocharger provide 150 kW. This charger is able to charge the Porsche Taycan’s battery to 80 percent in 24 minutes, Porsche said. Michael Kirsch, CEO of Porsche Japan, said that Porsche sees itself as a leader in fast charging. “Through the Premium Charging Alliance, we aim to join forces with other companies that also provide fast charging, which means our customers spend less time charging their vehicles, finding more convenient locations and making driving electric vehicles more comfortable,” Kirsch added.

Porsche added that Japan is a vital market for the brand and the premium automaker has expanded steadily since its inception in the country in 1995. Last year, Porsche sold 6,900 cars in the country with the best-selling model being the Macan with 2,109 units, followed by the Porsche 911 that sold 1529 units.

First Publication Date: April 23, 2022, 05:52 PM IST

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