- The Rouven Mohr range includes almost a complete set of Nissan GT-Rs, Lotus Exige, Renault Clio Williams, Peugeot 205 Rallye and Unimog generation U406.
- His doctoral thesis had a quick title Consistent temporal integration of Elast-Plasto finite dynamics.
- Lambo’s first electric vehicle is slated to launch in 2028, and Mohr admits that the biggest challenge is ensuring an adequate level of excitement.
Top automotive engineers often call themselves the Automen, but very few of the industry’s most recognizable names can boast such a wide and eclectic range of cars as the Rouven Mohr group.
Lamborghini’s recently appointed chief technical officer won’t say how many cars he owns – perhaps due to the difficulty of keeping a count. But during an extensive conversation about his passion for cars, the German admitted to owning an almost complete lineup of Nissan GT-Rs, the Lotus Exige, two of the hottest European hatches of the ’90s in the form of the Renault Clio Williams and Peugeot 205 Rallye, as well as the U406-generation Wide from Unimog.
“I think I adore a lot of different cars, a lot of different car styles,” Mohr says. “I am not one of those guys of a single manufacture. The Japanese car scene really touched my heart when I started on the drift scene. At that time in Germany, 90% of the guys who were drifting were driving BMWs, but I was fascinated by Japanese cars.”
While in college, then working as a young engineer at Audi, Mohr became an avid hobbyist passionate about buying and tuning a Nissan 350Z with a limited-slip differential and revised suspension. “I was an amateur – it wasn’t too dangerous for me,” he says. “It wasn’t like sports today – have more fun with friends.”
But he admits that over-steering and tire smoke have played a role in his motoring education, giving him an appreciation for differences in how cars react when pushed beyond the limit. “I wouldn’t say it’s something of great importance in building road cars,” he says, “because drifting has a very specific driving style. But it helps build an understanding of how changing things affect the way the car reacts – and also how you can judge the car, especially moving from Neutral to oversteer or understeer.
While he maintains he’s never competed at a high level, Mohr actually owns a very serious drift – a Toyota 2JZ Infiniti G35 engine is officially part of the UK’s Falken Pro team – a car he drives only once or twice a year. “This is a fully modified car. It has the front axle assembly so you can get steering angles of up to 80 degrees. It really is a crazy car, and it’s not street legal – it’s very noisy and needs a trailer and a lot of tires.”
To get an idea of how cool it is, take a look here. So yes, Mohr is a very serious driver.
It’s something of an engineering marvel. His doctoral thesis had a quick title Time-consistent integration of finite Elast-Plasto-Dynamics, He rose to the position of chief executive officer at the age of only 42. He previously worked under the man who replaced him, Maurizio Reggiani, who did more than anyone else to transform Lamborghini cars from primitive street cruisers into modern supercars. “Myth is the right word,” Moore says of Reggiani. “For me, it’s more than that, I would say he was my mentor, always supporting me even when I wasn’t at a Lamborghini. The shoes I carry are incredibly large.”
Work to replace the Aventador and the younger Huracán was largely complete by the time Moore took up his new position. A successor to the Aventador will appear next year with a V12 hybrid engine, while the upcoming Huracan will switch from a V10 to a twin-turbocharged V8.
But Mohr will lead the development of the more extreme Lamborghinis cars to follow, which will take the company into an all-electric future. Work is already underway on Lambo’s first electric car ahead of an expected launch in 2028, with Mohr acknowledging that the biggest challenge will be ensuring an adequate level of excitement without a loud internal combustion engine.
“The problem is that the acoustic characteristics of each electric motor are quite similar,” he says. “It’s not like the combustion world where there are big differences – between a three-cylinder and a W16. So there are fewer possibilities.”
“Ask me how we’re going to do this and I can’t answer 100%, because we’re still working on it,” he continues. We can analyze the available frequencies and look for the removal of some and the enhancement of others. Then there are some vibrations, and possibly transmission defects. Moreover, there are opportunities to engineer the sound of the engines, but to develop what is already there rather than creating a synthetic one.”
Fittingly, given Lamborghini’s tumultuous heritage, Mohr admits he’s opposed to creating SciFi-style electronic soundtracks given to a growing number of performance cars to try to add personality and set them apart. “I’m definitely not a fan of everything being fake in terms of the soundtrack. We definitely wouldn’t do something like put 10 extra speakers in the car and then play a fake V10 sound,” he says. “Well, maybe it’s an Easter egg, but not the only option.”
Even the loudest electric motors are still well below the Wagnerian rage of a V10 or V12, but Mohr promises that the Lamborghini will never lose its personality even as the propulsion profile changes. The engineers of every era have found a solution. That’s what we do — that’s our job,” he says. “The car has to talk to you — your Lamborghini should always be original when you talk to its driver.”
We cannot disagree with that.
if you meet New Lamborghini Technology Director-What will you tell him? Please comment below.